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The AEO platform for B2B Brands to Measure and Influence Dark AI

Dark AI: The 84% of AI Influence you're missing

Just 16% of prompts across B2B buyer journeys produce brand citations.

Demand-Genius lets you measure and influence the conversations beneath the surface where problems are framed, requirements built, and shortlists locked in.

Demand-Genius weren’t just able to show me where the gaps and quick wins were in our content – they helped us understand our competitors’ content and strategy, and how we could find an edge! It’s made such a difference to our 2026 planning.

Jonny Day

TryHackMe

We’d build up a huge library of content over the years, and Demand-Genius has given us a really simple way to keep on top of it all and make sure that it’s all on brand and on message. Such a powerful platform!

Martin Wallace

Captify

I feel like I’m just scratching the surface of what Demand-Genius can do. The Free Audit gave us some great insights, but the AI queries let us evaluate everything – SEO, GEO, Brand Voice, CTAs – across our entire library to find opportunities. It’s like Clay but for Marketing / Content teams!

Jamaica Lancee

Sensat

Jonny Day

TryHackMe

Jamaica Lancee

Sensat

Martin Wallace

Captify

Influence, Not Visibility

Most AEO tools count citations. Demand-Genius shows you how your brand is shaping the conversations where categories are won and lost — before a single citation is generated.

Stakeholder & ICP Fit

Demand-Genius tests how AI views your strengths and weaknesses for each of your ICPs and personas to make sure you're demonstrating fit.

Smart Clustering

Demand-Genius uses real buyer journey data to capture and cluster the prompts that matter in your buyers' journeys and continually update them as the market, and your product, evolves.

Always-on Optimization

AI agents run continuously across your content, surfacing gaps and inconsistencies — and turning them into a prioritised action list.

Visibility to Revenue

Connects AI visibility and traffic to pipeline and revenue outcomes, so you can see which AI conversations are generating the right buyers.

What’s in the box?

Built for B2B brands with complex, multi-stakeholder sales. Sign up free and find out where you’re winning in Dark AI — and where you’re not. What’s included?

AI Search Intelligence

See how your brand appears across the full buyer journey, including the Dark AI conversations that never generate a click or citation.

Content Intelligence

Measure how your brand shows up in LLMs, and in your business’ bottom-line.

Content Performance

Optimise your entire library for the AI Era, and track how you’re shaping LLM perceptions.

Research

Keeping up with AI is hard.

That’s why we invest so much time in producing original, scientific research. We obsess over understanding how LLMs behave, and how brands can positively influence that behaviour, so you don’t have to!